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9 Marketing Tips from a Six-Year Old’s Lemonade Stand


Lemonade marketing

Article by Jim Lodico

The other day my daughter, Sophia, announced that she wanted to set up a lemonade stand.

Seeing as how I didn’t really want to spend the better part of my weekend selling lemonade, I tried to talk her out of it by showing her how much she’d need to spend to buy the lemonade mix, get the cups, that sort of thing.

Regardless of my best efforts, there was no changing her mind. She wanted to go into business and there wasn’t anything I was going to do to stop her.

So as I succumbed to my role as venture capitalist in her first business startup. I decided that at the very least, this would be a great chance to teach my daughter about counting money, basic business principals, that sort of thing.


Facebook vs Twitter, should you choose one?


Twitter or Facebook? Or Both? In this post Steve Thornton (follow him at @stevethornton) explores the decision.

The phenomenon of social networking is still in its infancy and it remains to be seen exactly which network might become the 800-pound gorilla in the space. It is reminiscent of the dotcom 90s, when I worked in the search industry; dozens of venture-backed search firms battled for dominance and search appeared to become a commodity, with limited monetization potential, or so we all thought at the time.

There are now so many social networks vying for users that even the most elite “Digerati” have trouble keeping up with the ever-shifting landscape. And most are still struggling to find effective monetization strategies, casting doubt on their long term survival and pointing to massive consolidation at some point.


Social Media Marketing.


What is Social Bookmarking?

What do you do when you find an interesting or comical website? Do you share it with family and friends? Have you ever sent an email with a link to a useful or beneficial website to someone you know? If you answered yes to the above questions then you’ll probably be able to understand the following explanation of social bookmarking. If your answer was no, you have no business being on the world wide web or this website…please leave now (unless you are here to learn and promise you will start interacting and sharing with others). The beauty of the world wide web is that it has brought people closer and made interactions with others extremely easy to do.
Social bookmarking is the act of tagging a website and saving it to view later. Instead of saving them to your favorites in your internet browser you are saving them to the web. Since they are on the web, your bookmarks are online and can be viewed by others or only select friends (depends on the social bookmarking site).


Internet Marketing


An Internet marketing strategy is not only a good idea, it is vital to business marketing – particularly small business marketing. Having, maintaining, updating, and promoting a website is now a major factor in the success of any business, regardless of size.

Creating a website, and then sitting back and waiting for people to find it is not enough. Because of the billions of web pages, you must promote your website every chance you have. This is a critical part of not only your Internet marketing strategy, but also your overall marketing strategy. Customers are very willing to visit websites and learn about new products and services, but they need a little help getting there.
Most online articles, ebooks, webinars, and online courses about promoting a website rely on the web itself. While this is necessary, it isn’t enough, because your business may have many people who are not enthusiastic web surfers, but who would, nonetheless be interested in either shopping online, or learning more about your business there.


Web Design – Internet Strategies


An Internet marketing strategy is not only a good idea, it is vital to business marketing – particularly small business marketing. Having, maintaining, updating, and promoting a website is now a major factor in the success of any business, regardless of size.

Creating a website, and then sitting back and waiting for people to find it is not enough. Because of the billions of web pages, you must promote your website every chance you have. This is a critical part of not only your Internet marketing strategy, but also your overall marketing strategy. Customers are very willing to visit websites and learn about new products and services, but they need a little help getting there.
Most online articles, ebooks, webinars, and online courses about promoting a website rely on the web itself. While this is necessary, it isn’t enough, because your business may have many people who are not enthusiastic web surfers, but who would, nonetheless be interested in either shopping online, or learning more about your business there.


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